Rephonic
Artwork for Decoding Brands

Der Podcast mit Markenmachern, Marketingverantwortlichen und Gründern. Drei inspirierende Podcast-Formate zu Markenthemen erscheinen regelmäßig auf unserem Kanal „Decoding Brands“: Mit „Decoding Brands“ erhaltet ihr jeden Freitag von unserem Partner Colin Fernando pünktlich um 13 Uhr den inspirierendsten Wochenrückblick aus Markenperspektive kompakt in ca. 15-20 Minuten. Es erwarten euch Gewinner,... more

PublishesWeeklyEpisodes380Founded7 years ago
Language
German
Number of ListenersCategories
MarketingManagementBusiness

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Artwork for Decoding Brands

Latest Episodes

Katjes, Die Familienunternehmer, CMO-Studie, Edeka, MediaMarktSaturn, Netto

Katjes stärkt sein Profil als moderne, nachhaltige Veggie-Marke und spricht mit einer selbstbewussten, pink gehaltenen Kampagne vor allem junge Frauen an.

Außerdem in den Ma... more

DFB, Decathlon, McDonald’s, DB, Lidl, Autohero

Die Marken- und Marketingnews der KW 47 mit folgenden Themen:

Der DFB präsentiert ein radikal modernisiertes, digitales Markenbild und verzichtet dabei bewusst – historisch nicht ungewöhnlich – auf die ... more

Im Gespräch mit Robin Heintze

In dieser Episode spricht Colin mit Robin Heintze, Gründer und CEO der Kölner Online-Marketing-Agentur Morefire, über die Zukunft von Performance Marketing, Suchmaschinenoptimierung und Markenaufbau im KI-Zeitalter.

Ro... more

Lidl, Netflix, McDonalds, Stromberg, PayPal, Scalable

Die Marken- und Marketingnews der KW 46 mit folgenden Themen:

Netflix eröffnet in Philadelphia sein erstes Netflix House und schafft damit ein physisches Erlebniszentrum, das Fans enger an die e... more

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Reviews

4.8 out of 5 stars from 118 ratings
  • Tell me more

    Danke Colin, für die beständige Führung durch den Marketing-Jungle.

    Die Hintergründe und spannenden Einschätzungen möchte ich nicht mehr missen!

    Apple Podcasts
    5
    Sierralara
    Austriaa year ago
  • Inspirierend und auf den Punkt

    Es macht einfach Spaß, sich diese kurzweiligen Inputs anzuhören! Ich kann viel für mich und meinen Job herausziehen.

    Apple Podcasts
    5
    meistertrunk
    Germany4 years ago
  • Inspirierend

    Eine wunderbar inspirierende Perspektive zum Abschluss meiner Arbeitswoche.

    Apple Podcasts
    5
    Sierralara
    Germany5 years ago
  • Mein Lieblingspodcast

    Freue mich jede Woche aufs Neue!!! Toller Content!

    Apple Podcasts
    5
    nikenaomi99
    Germany5 years ago
  • Empfehlenswert!

    Mein erstes BT Weekly. Fazit: sehr professionell, sehr kurzweilig, sehr informativer Rückblick. Man möchte glatt sofort in dieser Folge mit einer Limo oder einem Bierchen die Diskussion eröffnen. Wer wie ich oft zu wenig Zeit und Lust hat, die gängigen Fachmedien intensiv zu studieren, bekommt zumindest zum Wochenende eine Zusammenfassung aus Markensicht – wertvoll angereichert mit professioneller Meinung und schlüssiger Bewertung. Ich bleib dran …

    Apple Podcasts
    5
    Käufer_1234
    Germany5 years ago

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Which podcasts are similar to Decoding Brands?

These podcasts share a similar audience with Decoding Brands:

1. OMR Education
2. Handelsblatt Morning Briefing - News aus Wirtschaft, Politik und Finanzen
3. OMR Podcast
4. brand eins-Podcast
5. TOMorrow - Business. Stars. Lifestyle.

How many episodes of Decoding Brands are there?

Decoding Brands launched 7 years ago and published 380 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Decoding Brands?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

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Rephonic pulls ratings and reviews for Decoding Brands from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for Decoding Brands?

Rephonic provides full transcripts for episodes of Decoding Brands. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

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