Rephonic
Artwork for BD Talks
Artificial Intelligence
Renewable Energy
Legal Profession
Marketing
Bristol
Pitches and Proposals
Return On Investment
Professional Services Firms
Storytelling
Community Energy
Rachael Wheatley
Murrells
Go/no-Go Process
Internal Networks
Professional Services Marketing
Referrals
Offshore Wind
Brand and Reputation
Professional Services
Deborah Farone

A podcast released on a regular basis, featuring BD and marketing leaders talking candidly about their actions, responses, and plans within their industries. The speakers are from national and global professional services firms, from law and accounting to renewable energy and management consulting. Most are UK-based, although we also hear how our peers further afield (e.g., in the US and Asia) are... more

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Artwork for BD Talks

Latest Episodes

In this episode of BD Talks, Caitlin Roxburgh is joined by Charlotte Evans, a freelance Business Development & Marketing Consultant, with over 25 years of experience in the professional services sector.

As those in professional services know, navig... more

In this episode of BD Talks, Henry Maples, Partner at Murrells, joins Caitlin Roxburgh on BD Talks to explore what effective business development looks like for a specialist law firm.

From building meaningful client relationships to concrete though... more

In this episode of BD Talks, Caitlin Roxburgh is joined by Deborah Farone, CEO of Farone Advisors LLC and former CMO at elite US law firms including Cravath, Swaine & Moore and Debevoise & Plimpton.

Deborah explores the vital role BD skills play fo... more

It’s our last BD Talks episode of 2025, so it’s great to have such an accomplished guest with us this month - Burges Salmon’s Chief Markets Officer, Amelia Stirling.

Amelia has worked at some of the biggest firms across the professional services sec... more

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Recent Guests

Charlotte Evans
Freelance consultant specializing in helping professional services firms win new business
Episode: Charlotte Evans, Business Development & Marketing Consultant
Henry Maples
Partner at Murrells, corporate lawyer
Murrells
Episode: Henry Maples, Partner, Murrells
Deborah Farone
Marketing and Business Development Strategy Advisor, CEO of Farone Advisors
Farone Advisors LLC
Episode: Deborah B. Farone, Consultant & Legal Industry Strategist, and Author, Farone Advisors LLC
Amelia Stirling
Chief Markets Officer at Burges Salmon
Burges Salmon
Episode: Amelia Stirling , Chief Markets Officer, Burges Salmon LLP
Rachael Wheatley
Director of Bluegreen Learning
Bluegreen Learning
Episode: Rachael Wheatley, Director at Bluegreen Learning Ltd
Sonya Bedford
Renewable Energy Solicitor and Community Energy Practitioner
Centre for Alternative Technology (trustee); Green Practice Limited (consultancy)
Episode: Sonya Bedford MBE, Renewable Energy Solicitor and Community Energy Practitioner

Host

Caitlin Roxburgh
Host of BD Talks; Head of Responsible Business Communications at BD Consultancy

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#181
Italy/Business/Marketing
Apple Podcasts
#176
Hong Kong/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

Rachael Wheatley, Director at Bluegreen Learning Ltd
Q: What does valuable marketing look like to you and how does it differ by stage in the client journey?
Valuable marketing is about impact and alignment with the business plan, with activities tailored to whether you are raising awareness, engaging warm prospects, or onboarding new clients, delivering outcomes such as revenue, growth with existing clients, or a strong brand.
Charlotte Evans, Business Development & Marketing Consultant
Q: What do you see as the future role of AI in sourcing opportunities and crafting documents?
AI should be used to support and challenge, not to replace thoughtful content; it helps with drafting and identifying gaps, but outputs must be grounded in clear, client-specific messaging and avoid generic responses.
Charlotte Evans, Business Development & Marketing Consultant
Q: Is there anything that can be done to address last-minute pitches and prevent them happening?
Develop internal networks so BD is embedded in the teams (lawyers and fee earners), attend regular meetings, understand what opportunities are coming, and position yourself to help early rather than reacting at the last minute.
Henry Maples, Partner, Murrells
Q: What business development activities have been most effective for you personally in generating high-value repeat transactional work?
Henry emphasizes targeted networking, regular meetings with referrers, and knowledge sharing across service lines and sectors as the core drivers, supplemented by a focus on delivering high-quality work that leads to repeat business and referrals.

Audience Metrics

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Listeners per Episode
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Frequently Asked Questions About BD Talks

What is BD Talks about and what kind of topics does it cover?

This show centers on business development and marketing leadership within professional services, with a strong emphasis on practical BD processes, client-centric storytelling, and the role of AI as an enabling tool. Episodes frequently explore pitches, proposals, client listening, and the internal mechanics of building a sustainable marketing function inside typically relationship-driven law and professional services firms. A notable angle across episodes is balancing data-driven decision making with human-centered storytelling, measuring marketing impact beyond simple win rates, and aligning BD with firm strategy. Guests tend to be senior marketers or BD leaders from UK-based firms, often discussing sector-focused content, client experienc... more

Where can I find podcast stats for BD Talks?

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How many listeners does BD Talks get?

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What are the audience demographics for BD Talks?

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How many subscribers and views does BD Talks have?

To see how many followers or subscribers BD Talks has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.

Which podcasts are similar to BD Talks?

These podcasts share a similar audience with BD Talks:

1. Page 94: The Private Eye Podcast
2. The Rest Is Politics
3. File on 4 Investigates
4. Political Thinking with Nick Robinson
5. Political Currency

How many episodes of BD Talks are there?

BD Talks launched 3 years ago and published 55 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact BD Talks?

Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.

Where can I see ratings and reviews for BD Talks?

Rephonic pulls ratings and reviews for BD Talks from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.

View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.

How do I access podcast episode transcripts for BD Talks?

Rephonic provides full transcripts for episodes of BD Talks. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.

What guests have appeared on BD Talks?

Recent guests on BD Talks include:

1. Charlotte Evans
2. Henry Maples
3. Deborah Farone
4. Amelia Stirling
5. Rachael Wheatley
6. Sonya Bedford

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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