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Artwork for B2B Marketers on a Mission

B2B Marketers on a Mission

EINBLICK
B2B Marketing
Hubspot
Strategic Marketing
Account-Based Marketing
Marketing Attribution
Lead Scoring
Video Marketing
Audience Engagement
Email Marketing
SEO
B2B Content Marketing
Psychology-Driven Marketing
Automation
Demand Generation
Lead Generation
Sales and Marketing Alignment
Customer Journey
Productized B2B Services
Commercialize
Community Building

On this podcast, we’re on a mission – to change and disrupt the way people think about B2B marketing one insightful conversation at a time. Get inspiration from interviews with B2B marketers and industry experts who share their stories, achievements, thoughts on trending topics, and give B2B marketing tips and recommendations. This show is hosted by Christian Klepp, Co-founder of EINBLICK Consulti... more

PublishesWeeklyEpisodes198Founded5 years ago
Number of ListenersCategories
MarketingManagementBusiness

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Artwork for B2B Marketers on a Mission

Latest Episodes

How to Create a B2B Message That Can’t be Ignored

Most B2B companies don’t lose traction because of a weak offer or a substandard product. They lose it when prospective buyers ask, “Why should I buy from you?” and the answer just doesn’t land. The m... more

How Your B2B Content Can Be Found by AI Search

Search engine optimization (SEO) is in a continuous state of evolution, and in the age of AI, it’s becoming increasingly complex. As AI-generated content shifts the way people search and Google’s algori... more

How to Build a Successful Content Strategy for Korea

South Korea is a highly developed and technologically advanced country situated in East Asia, known for its innovation and export-driven economy. For B2B companies seeking to establish a presence ... more

How Successful B2B Companies Are Increasing Their Web Traffic

Many B2B companies struggle with generating quality website traffic that converts. They often focus on vanity metrics, and are obsessed with traffic volume rather than true visitor intent... more

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Recent Guests

Hyein Yoon
Founder of HY Marketing
HY Marketing
Episode: Ep. 195: How to Build a Successful Content Strategy for Korea
Nicholle Stacey
Chief Marketing Officer at Altitude B2B
Altitude B2B
Episode: Ep. 194: How Successful B2B Companies Are Increasing Their Web Traffic
Braedi DeLong
CEO of The Sales Collective, helps companies build successful sales teams
The Sales Collective
Episode: Ep. 192: How Understanding Your B2B Buyers Can Drive Predictable Growth
Douglas Abbott
CEO and founder at Contrasted
Contrasted
Episode: How to Create Powerful B2B Messaging That Converts | Douglas Abbott | EP 191
David J. Ebner
Founder and CEO of Content Workshop
Content Workshop
Episode: Ep. 190: How to Make Your B2B Marketing Stand Out
Ronan McDonnell
Founder of CMO Mojo, helps B2B companies with marketing strategies.
CMO Mojo
Episode: Ep. 189: How to Go from Outbound to 95% Inbound Marketing
Layton Cox
Senior Director of Competitive Intelligence at Sedulo Group
Sedulo Group
Episode: Ep. 188: How to Strengthen Your B2B Differentiation with Competitive Intelligence
Maggie Carey
CEO of Master It Media LLC
Master It Media LLC
Episode: Ep. 187: How B2B Businesses Leverage Social Media For Exponential Growth
Michael Clark
Chief Marketing Officer at Infrascale with over 15 years of experience in B2B marketing strategies
Infrascale
Episode: Ep. 186: How Marketing Teams Can Drive Growth With Fewer Resources

Host

Christian Klepp
Host of insightful conversations focusing on B2B marketing strategies, with a strong emphasis on real-world applications and audience engagement.

Reviews

5.0 out of 5 stars from 60 ratings
  • Love this show!

    Christian is such a great host—super knowledgeable and easy to listen to. He really knows how to ask the right questions and bring out the best in his guests. The conversations are always insightful but never boring. Perfect for anyone in B2B marketing who wants real, useful takeaways without all the fluff.

    Apple Podcasts
    5
    Sivan Elevate Media
    Israel6 months ago
  • Listen to get ahead in b2b marketing, I do.

    The way Christian explores b2b topics - I love it. As well as the way Christian leverages his first hand experience as a b2b marketer which really shines through in his exchanges with his guests. The material discussed sure resonates with me as it likely does for fellow listeners. For context, I’m in a b2b business that is driven by tech. Anyone in b2b can learn a great deal from this podcast.

    Apple Podcasts
    5
    andreassassine
    United Kingdom7 months ago
  • Great show

    I learn valuable information from every episode.

    Apple Podcasts
    5
    scottcate
    United States7 months ago
  • B2B marketing wisdom, served with clarity and purpose

    B2B marketing can be a minefield—too much jargon, too little substance. B2B Marketers on a Mission cuts through the noise with sharp insights, real-world strategies, and guests who actually know what they’re talking about. Christian Klepp does a fantastic job steering the conversation, asking the right questions, and getting to the heart of what works in B2B today.

    Every episode feels like a masterclass—practical, engaging, and refreshingly free of fluff. If you’re serious about improving your ... more

    Apple Podcasts
    5
    Jasterace
    United Kingdom9 months ago
  • Great podcast!

    Great podcast and awesome host, can recommend!

    Apple Podcasts
    5
    Enelinn
    United States9 months ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Audience members frequently highlight the engaging discussions and the absence of fluff, providing clear value with every episode.
The podcast is recognized as a valuable resource for continuous learning in an ever-evolving marketing landscape.
Listeners appreciate the insightful and actionable advice shared by guests, considering the content relevant and directly applicable to their roles in B2B marketing.
The host is praised for his interview style, which encourages guests to share meaningful insights and experiences.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Talking Points

Recent interactions between the hosts and their guests.

Ep. 172: How Sophisticated Link Management Unlocks Growth for B2B Companies
Q: What are three to five recommendations for leveraging link management?
Start using the link management software, utilize the coupon for discount, and focus on consistent link management to optimize affiliate tracking.
Ep. 172: How Sophisticated Link Management Unlocks Growth for B2B Companies
Q: What should B2B marketers avoid in link management?
Marketers should avoid the pitfall of failing to update old links, which can result in dead links that lead to 404 errors.
Ep. 190: How to Make Your B2B Marketing Stand Out
Q: What are three to five actionable steps for B2B Content Marketers to stand out?
Engage with your operations team for insights, use AI effectively without sacrificing quality, and focus on meaningful storytelling.
Ep. 190: How to Make Your B2B Marketing Stand Out
Q: What are some key pitfalls marketing folks should avoid when trying to stand out?
Assuming people will care about content produced without testing its value and the oversaturation of low-quality content.
Ep. 190: How to Make Your B2B Marketing Stand Out
Q: Why do you think it's so important for B2B companies in this day and age to stand out?
It is important because standing out is becoming more difficult due to the saturation of the market and marketing content.

Audience Metrics

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Frequently Asked Questions About B2B Marketers on a Mission

What is B2B Marketers on a Mission about and what kind of topics does it cover?

The podcast focuses on transformative insights into B2B marketing, featuring interviews with industry experts who share their experiences, strategies, and best practices. Discussions cover a wide range of topics from content strategy, SEO, and inbound marketing to the human aspects of marketing, such as relationship building and trust. This platform offers actionable takeaways that resonate particularly with professionals engaged in B2B marketing. Unique to this series is its focus on real-world applications and the dynamic nature of marketing strategies, making it a vital resource for marketers seeking to thrive in an evolving landscape.

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Which podcasts are similar to B2B Marketers on a Mission?

These podcasts share a similar audience with B2B Marketers on a Mission:

1. AI-Driven Marketer: Master AI Marketing To Stand Out In 2025

How many episodes of B2B Marketers on a Mission are there?

B2B Marketers on a Mission launched 5 years ago and published 198 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on B2B Marketers on a Mission?

Recent guests on B2B Marketers on a Mission include:

1. Hyein Yoon
2. Nicholle Stacey
3. Braedi DeLong
4. Douglas Abbott
5. David J. Ebner
6. Ronan McDonnell
7. Layton Cox
8. Maggie Carey

To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.

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