
AOM ist der Podcast für Brands und Markenhersteller, die auf Amazon und weiteren Online-Marktplätzen wie OTTO, Zalando und ABOUT YOU durchstarten wollen. Welche Chancen und Risiken birgt eine Präsenz auf Online-Marktplätzen wie Amazon für Brands? Wie können Marktanteile gesteigert und gesichert werden? Wie lässt sich das Markenimage auf Online-Marktplätzen verbessern und überwachen? Wie sieht ein ... more
| Publishes | Weekly | Episodes | 250 | Founded | 5 years ago |
|---|---|---|---|---|---|
| Language | Number of Listeners | Categories | MarketingTechnologyBusiness |

In dieser Ausgabe des AOM DSP Snacks sprechen Florian Vette und Florian Giulio Votta über B2B-Targeting mit der Amazon DSP und warum das Potenzial von den meisten Marken noch massiv unterschätzt wird.
Die Themen im Überblick:
• Audiences: Welche B2... more
Prime Day 2026 ist durch. Das Ergebnis: Rekordumsatz, aber kleinere Warenkörbe. Was steckt dahinter, und was bedeutet das für deine Amazon-Strategie?
In dieser Ausgabe von AOM Shorts ordnen Florian Vette und Ole Schelth die wichtigsten Amazon-Update... more
Marc Bauer, Head of Digital Business and Marketing bei Hugo Brennenstuhl, ist zurück im AOM Podcast. Hugo Brennenstuhl steht für Steckdosenleisten und Kabeltrommeln und gleichzeitig für eine der konsequentesten E-Commerce-Transformationen im deutsche... more
Florian und Ole besprechen in dieser AOM Shorts Ausgabe die wichtigsten Marketplace-News: E-Commerce-Wachstum in Zentraleuropa, Kauflands Expansion, Joybuy als neuer Marktplatz-Player und was das für Marken bedeutet.
• E-Commerce Zentraleuropa wächs... more
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Im Grunde ganz nett anzuhören, jedoch fehlt es an konkreten Fakten… zu viel Gerede um den heissen Brei
Super interessanter Podcast, angenehme Moderation und spannende Inhalte & Gäste rund um das Thema Amazon Marketing.
Sehr sympathisches Moderatorenteam gepaart mit sehr interessanten Gästen - das merkt man. Bis jetzt konnte ich aus jeder Folge etwas lernen! Immer weiter so!
Spannende Insights und Informationen rund um das Thema Amazon Marketing. Besonders die Interviews gefallen mit sehr! Der Podcast ist eine absolute Empfehlung für alle Amazon-Experten und E-Commerce Interessierten.
Danke euch beiden für diesen informativen Podcast! Hilfreiche Tipps & Tricks, die gerade im Home Office für interessante neue Ansätze sorgen!
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #217 | |
Apple Podcasts | #126 |
Listeners, social reach, demographics and more for this podcast.
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Ahead on Marketplaces launched 5 years ago and published 250 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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