
Alliances: The Podcast on Strategic Partnerships Welcome to Alliances, the podcast dedicated to the art of strategic partnerships in the business world. In an ever-changing economic landscape where collaboration has become a key driver of growth, Alliances aims to help you master this crucial skill. Each month, we sit down with inspiring leaders like CEOs, CROs, CCOs, Heads of Partnerships, and re... more
| Publishes | Monthly | Episodes | 20 | Founded | 2 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | EntrepreneurshipMarketingBusiness | |||

Dans ce nouvel épisode d'Alliances, je réunis trois partenaires et grands experts autour d'une des décisions les plus difficiles dans une organisation: faut-il construire, s'associer ou acheter ?
Arnaud dirige la Connectivité chez Pennylane, la plat... more
Dans ce nouvelle épisode d'Alliances, j'ai reçu pour la seconde fois Romain Goueffon, Head of Partnership et Field Sales chez Qonto, pour parler d'un sujet critique pour des milliers de SaaS qui ont un module Facturation : la réforme de la facturatio... more
I sat down with Chris Lavoie (Partnership Mastermind) and Peter Lorant (ex-HubSpot, Zendesk, Google, Workday and SAP ) to have an open discussion on AI and the impact on partner teams
Chris runs Partnership Mastermind, training 500+ partnership pros... more
In this episode, I sit down with Germain Bahri, co-founder and Chief Growth Officer of Zazu, a neobank for SMEs in South Africa and Morocco.
We go deep on how to build a fintech from scratch in emerging markets and why partnerships aren't optional, ... more
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Apple Podcasts | #156 |
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Strategic partnerships and ecosystem-driven growth are the core focus, with episodes exploring how alliances, co-selling, and channel programs accelerate revenue for B2B software, fintech, and tech-enabled services. Conversations typically feature senior leaders—Heads of Partnerships, CROs, VP/Director levels, and founder or practitioner guests—who share actionable playbooks on partner-led GTM, multi-party ecosystems, embedded finance, and AI-enabled enablement. Expect practical frameworks for identifying partners, structuring agreements, aligning internal teams, and measuring impact across revenue, churn, and product strategy. Notable is the emphasis on real-world deployment stories, regional expansion, and learning from failures to build ... more
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Alliances launched 2 years ago and published 20 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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Recent guests on Alliances include:
1. Peter Lorant
2. Chris Lavoie
3. Germain Bahri
4. Abhishek Lahoti
5. Roman Lobas
6. Charlotte Thoumy
7. Lilibeth Acuña
8. Laetitia Fall
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