關於節目《跨義對談》Italy & Taiwan Exchange Podcast 由 義大利台灣商會 Associazione Commerciale Taiwanese in Italia (ACTI) 製作，主持人 Jill Chang 帶你深入台灣與義大利之間的經貿、文化與產業連結。 每一集，我們邀請來自不同領域的來賓——台灣與義大利的企業家、創業家、官方代表與專業人士——分享他們的洞察、經驗，以及跨文化經營中的真實挑戰。 無論你是計畫進入歐洲及義大利市場的台灣企業、在海外奮鬥的台灣人，或對國際經貿充滿好奇的聽眾，都能在這裡獲得值得參考的實務經驗、產業趨勢，以及跨國合作的啟發與新視角。 Powered by Firstory Hosting
| Publishes | Weekly | Episodes | 16 | Founded | 8 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BusinessEntrepreneurship | |||
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本集邀請到在義大利深耕 30 年、曾任義大利台灣商會會長，現任 歐博興國際展覽公司（O.P.C International Exhibitions Co.) 董事長的 賴天福（Jeff Lai）。賴大哥將與我們分享他協助台灣與亞洲廠商進入義大利展覽圈的實戰經驗。為什麼義大利展覽如此重視「設計」？為什麼絕對不要直接把樣品寄到展場？
如果您是想進軍歐洲市場的中小企業主、品牌創業者，或是對跨文化商業經營感興趣的專業人士，這集節目將為您提供最真實的「展場生存指南」。
本集重點
🎧設計力即競爭力： ... more
🎙️ 本集介紹
近幾年，「永續」已經不再只是企業形象的加分項目，而是台灣企業進入歐洲市場時，必須正面面對的一道門檻。
只要你的客戶在歐盟、你的產品進入歐洲供應鏈，ESG 的要求，就會直接影響你的訂單、合作機會，甚至是你是否被納入供應鏈體系。
在這一集，我們邀請到現任荷蘭台灣商會會長，同時也是 ESG 永續顧問的陳伯陽（Bryan），從實務經驗出發，帶我們理解：
• 台灣企業在進入歐洲市場時，最常忽略的永續關鍵
• 歐洲企業在評估供應商時，真正關心的是什麼
• ESG 如何從「... more
在建築與設計的世界裡，我們習慣從「美學」去理解作品。但當一個專案真正進入執行，設計其實變成一連串關於選擇與取捨的過程。
這一集邀請到全球知名的義大利建築師事務所ACPV ARCHITECTS (Antonio Citterio Patricia Viel) 合夥人 楊仲儀，分享她在義大利30年的工作經驗，以及長期參與國際專案的第一線觀察.
我們聊到：
• 建築事務所在選擇案子時，會考慮哪些因素
• 專案從概念到執行，中間實際會遇到哪些限制
• 設計如何在理想與現實之間不斷調整
• ... more
在這一集《跨義對談》，我們邀請到 Mumu Bath 創辦人 Sasha Chou，分享她如何在 紐約這個競爭激烈、消費者極度挑剔的市場，打造一個融合台灣元素的生活風格品牌。
Mumu Bath 並不是餐廳或傳統文化商品，而是一個以 香氛、手工皂與身體保養產品為核心的 lifestyle brand。
在這樣一個早已飽和的市場中，要讓品牌被看見、被喜歡、甚至建立忠實客群，本身就是一件不容易的事。
Sasha 的故事示範了一件很多海外創業者都在思考的問題：
如何把文化，轉化為品牌的... more
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Apple Podcasts | #217 |  Taiwan/Business/Entrepreneurship |
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跨義對談 launched 8 months ago and published 16 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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