Reinvent B2B Customer Growth
Accenture SongA series of conversations with senior B2B leaders exploring how winning organizations are transforming customer growth in today's dynamic marketplace. Each episode blends practical guidance with innovative strategies to help you grow your most valuable customer relationships. Discover how unified strategies, empowered buyers, AI-driven insights, and retention-focused approaches can help you transf... more
| Publishes | Infrequently | Episodes | 94 | Founded | 7 years ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | MarketingBusinessManagement | |||
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Latest Episodes
How do you move from "more campaigns" to a truly customer-led growth system? In this episode, Avanade Chief Growth Officer Ruth Rowan joins host Alisha Lyndon to share how she's aligning marketing, sales, partners and CX around the accounts that matt... more
What does it take to lead a marketing function at the center of data-driven transformation, AI disruption, and rapidly shifting buyer expectations? In this episode, Jennifer Jackson outlines how Actian is reshaping marketing to meet the demands of a ... more
What does it take to build a client-centric growth engine in an industry where marketing has long been seen as a support act? Harsha Chachadi shares how FM is rewriting the rules with ABM – one account at a time.
As B2B organizations navigate shifting markets and rising expectations, Emma Chatwin shares how Fujitsu's three-year transformation journey moved marketing from the sidelines to the front line of business growth.
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- A must listen for every b2b marketer
Great insights, practical advice and best practice from CMOs and senior marketing leaders.
Apple Podcasts5mboogaard
United Kingdom2 years ago - Great insights
One of the few ABM podcasts out there - love the mix of speakers
Apple Podcasts5ICPhannahUnited Kingdom2 years ago - Best ABM Podcast I’ve Found - Thank You!
Highly recommend listening to the episode with Dell
Apple Podcasts5teamsmiff82United Kingdom5 years ago - Just discovered these
A great treasure trove - thank you
Apple Podcasts5PabloPenguinUnited Kingdom6 years ago - Insightful
Really interesting thank you, a great line up of guests so far - looking forward to future episodes.
Apple Podcasts5GTemplarUnited Kingdom7 years ago
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Apple Podcasts | #116 | United Kingdom/Business/Management |
Apple Podcasts | #105 |  Mexico/Business/Management |
Apple Podcasts | #135 |  Philippines/Business/Management |
Apple Podcasts | #138 |  Norway/Business/Management |
Apple Podcasts | #152 |  United Arab Emirates/Business/Management |
Apple Podcasts | #205 |  Denmark/Business/Management |
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Frequently Asked Questions About Reinvent B2B Customer Growth
What is Reinvent B2B Customer Growth about and what kind of topics does it cover?
This podcast features in-depth conversations with senior B2B leaders discussing the evolution of Account-Based Marketing (ABM) in a rapidly changing marketplace. Topics revolve around the significance of client-centric strategies, collaboration between marketing and sales, and the integration of advanced technologies such as AI into marketing practices. Episodes highlight various industries, showcasing successful case studies and best practices that can help organizations develop effective account strategies and transform customer relationships. Its unique focus on combining practical guidance with innovative insights makes it particularly valuable for marketing professionals looking to enhance their ABM tactics and drive growth.
Where can I find podcast stats for Reinvent B2B Customer Growth?
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How many listeners does Reinvent B2B Customer Growth get?
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How many subscribers and views does Reinvent B2B Customer Growth have?
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Which podcasts are similar to Reinvent B2B Customer Growth?
These podcasts share a similar audience with Reinvent B2B Customer Growth:
1. Up First from NPR
2. The Diary Of A CEO with Steven Bartlett
3. The Transaction
How many episodes of Reinvent B2B Customer Growth are there?
Reinvent B2B Customer Growth launched 7 years ago and published 94 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
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What guests have appeared on Reinvent B2B Customer Growth?
Recent guests on Reinvent B2B Customer Growth include:
1. Ruth Rowan
2. Jennifer Jackson
3. Harsha Chachadi
4. Emma Chatwin
5. Margaret Franco
6. Oli Hammans
7. Gabriella Sellers
8. Mendeil Bailey
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.