
Podcast for picture book writers by picture books writers with the 12 x 12 Picture Book Writing Challenge founder Julie Hedlund and co-host Kelli Panique www.12x12challenge.com
| Publishes | Weekly | Episodes | 37 | Founded | 8 months ago |
|---|---|---|---|---|---|
| Number of Listeners | Categories | BooksArtsEducationHow To | |||

The Life of a Ninja Bookseller Not only does Jess Townes write incredible picture books, but she's also a Critique Ninja in the 12 x 12 membership AND she's a buyer at an independent bookstore! Jess joins Julie and Kelli in this podcast episode to ch... more
A trade secret, that is... Earlier this year, agent and author Miranda Paul gave a webinar called Trade Secrets: Ways to Make Your Picture Book Idea More Commercial. In this podcast episode, we dive into a few topics not covered in the webinar. (You ... more
Our dear Jane...
The children's writing community lost one of our greats this year when our beloved Jane Yolen passed away.
She is not only the author of over 450 books for kids, she is a teacher, mentor, and inspiration to hundreds (thousands?... more
What's it like to be a New York Times Bestseller? It's a momentous time for the 12 x 12 membership and so we bring you a momentous podcast episode!
During the first week of August 2026, not one but TWO 12 x 12 member books were on the New York Time... more
People also subscribe to these shows.





Julie and Kelli team up to share key tips, tools, and resources for creatives at all levels who are interested in publishing picture books. Frequent guest appearances add additional perspective and enhance the welcoming community that 12x12 is known for.
Highly recommended for anyone interested in the kidlit space.
This new podcast is a wonderful addition to the 12x12 Picture Book Writing Challenge Community that Julie Hedlund has started. Combine it with the Picture Book Summit and you have so much writing knowledge and advice at your fingertips. I love how the podcast format makes it even easier to listen to my favorite ladies while on the go! Makes running errands or doing housework feel extra productive b/c I’m simultaneously working on my dream of becoming a published picture book author. Thanks ladie... more
I am a longtime member of 12x12 so thought I would check out the podcast. I love hearing more from Julie and Kelli in this format. They always help ground me and make me so grateful for this community!
Key themes from listener reviews, highlighting what works and what could be improved about the show.
How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.
Apple Podcasts | #11 | |
Apple Podcasts | #20 | |
Apple Podcasts | #239 |
Recent interactions between the hosts and their guests.
Listeners, social reach, demographics and more for this podcast.
| Listeners per Episode | |
|---|---|
| Gender Skew | |
| Location | |
| Interests | |
| Professions | |
| Age Range | |
| Household Income | |
| Social Media Reach |
A practical, craft-forward show for picture book writers, hosted by two long-time community members who run a collaborative writing challenge. Episodes emphasize market-aware storytelling, with a steady mix of craft advice (hooks, backmatter, poetry, humor), publishing pathways (traditional, self-publishing, submissions), and real-world experiences from authors, illustrators, editors, and agents. The show stands out for its hands-on approaches to building community, leveraging industry events like fairs and summits, and its focus on diversity, collaboration, and actionable steps writers can apply immediately. Listeners are likely drawn to clear guidance, concrete examples, and a welcoming, mentor-like atmosphere that supports emerging and e... more
Rephonic provides a wide range of podcast stats for 12 x 12 Picture Book Podcast. We scanned the web and collated all of the information that we could find in our comprehensive podcast database. See how many people listen to 12 x 12 Picture Book Podcast and access YouTube viewership numbers, download stats, audience demographics, chart rankings, ratings, reviews and more.
Rephonic provides a full set of podcast information for four million podcasts, including the number of listeners. View further listenership figures for 12 x 12 Picture Book Podcast, including podcast download numbers and subscriber numbers, so you can make better decisions about which podcasts to sponsor or be a guest on. You will need to upgrade your account to access this premium data.
Rephonic provides comprehensive predictive audience data for 12 x 12 Picture Book Podcast, including gender skew, age, country, political leaning, income, professions, education level, and interests. You can access these listener demographics by upgrading your account.
To see how many followers or subscribers 12 x 12 Picture Book Podcast has on Spotify and other platforms such as Castbox and Podcast Addict, simply upgrade your account. You'll also find viewership figures for their YouTube channel if they have one.
These podcasts share a similar audience with 12 x 12 Picture Book Podcast:
1. Picture Book Summit Podcast
2. Picture Book Look
3. You May Contribute A Verse
4. SCBWI Podcasts
5. Writers With Wrinkles
12 x 12 Picture Book Podcast launched 8 months ago and published 37 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.
Our systems regularly scour the web to find email addresses and social media links for this podcast. We scanned the web and collated all of the contact information that we could find in our podcast database. But in the unlikely event that you can't find what you're looking for, our concierge service lets you request our research team to source better contacts for you.
Rephonic pulls ratings and reviews for 12 x 12 Picture Book Podcast from multiple sources, including Spotify, Apple Podcasts, Castbox, and Podcast Addict.
View all the reviews in one place instead of visiting each platform individually and use this information to decide if a show is worth pitching or not.
Rephonic provides full transcripts for episodes of 12 x 12 Picture Book Podcast. Search within each transcript for your keywords, whether they be topics, brands or people, and figure out if it's worth pitching as a guest or sponsor. You can even set-up alerts to get notified when your keywords are mentioned.
Recent guests on 12 x 12 Picture Book Podcast include:
1. Rachel Orr
2. Suzy Levinson
3. Tasha Hilderman
4. Alyssa Reynoso-Morris
5. Daria Peoples
6. Chiara Colombi
7. Lindsay Leslie
8. Kari Lavelle
To view more recent guests and their details, simply upgrade your Rephonic account. You'll also get access to a typical guest profile to help you decide if the show is worth pitching.