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Artwork for 10 Minute Martech

10 Minute Martech

Progress, Sara Faatz
Artificial Intelligence
Marketing
Progress
Marketing Technology
AI In Marketing
Bloomreach
Martech
Marketingops
Openai
Google
Thought Bakery
Upskilling Teams
Hyper-Personalization
Experimentation In Marketing
Brand Consistency
Conductor
CMS
Content Management System
Claude
E-Commerce

Martech is evolving faster than ever, and staying informed has never been more critical. That’s where we come in. Welcome to 10 Minute Martech. Your go-to resource for insights from the Martech Mavericks shaping the future. We cover everything from DX to AI, tech stacks to data tracks, and deliver actionable advice so you, too, can become a Martech Maverick. Fast? Absolutely. Essential? Without a ... more

PublishesTwice monthlyEpisodes31Foundeda year ago
Number of ListenersCategories
BusinessMarketingTechnology

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Artwork for 10 Minute Martech

Latest Episodes

At Thriveworks, a study of adults in or seeking mental health services found that word-of-mouth referrals still dominate how patients find care. For Kabir Daya, that data reinforced something he already believed: marketers across industries are at ri... more

Taste is having a moment in marketing conversations—and for good reason. But Heike Young, who's spent years leading content innovation at scale, says taste alone won't close the gap between good marketers and great ones. The other half of that equati... more

Most marketing teams are waiting for AI best practices to stabilize before committing. Lindsay Hagan, VP of Marketing and Co-Head of Revenue at Conductor, thinks that's the wrong call.

At Conductor (an enterprise SEO and AEO platform), Lindsay is ru... more

YouTube

When someone clicks your ad and the experience falls apart, perfect attribution data doesn't save you. Paula Mantle, VP of Marketing at Branch, has watched this play out across a decade in tech where she learned that most purchase decisions are made ... more

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Recent Guests

Heike Young
consultant, speaker and content creator
Episode: Heike Young: Taste Gets You in the Room; Results Keep You There
Lindsay Hagan
VP of Marketing and Co-Head of Revenue at Conductor
Conductor
Episode: Lindsay Hagan: The AI Experimentation Window Is Closing Fast
Paula Mantle
Vice President of Marketing at Branch
Branch
Episode: Paula Mantle: Brand Signals Beat Measurement Precision
Al Moore
VP of Marketing at Fluency
Fluency
Episode: Al Moore: Your AI Strategy Is Only as Good as Your Marketing Principles
Kyle Lacy
Chief Marketing Officer at Docebo
Docebo
Episode: Kyle Lacy: From AI Experiments to AI Profit — What It Takes
Chae O'Brien
Principal Strategist at Thought Bakery
Thought Bakery
Episode: Chae O’Brien: Discern Signal From Noise
Kevin Hein
Chief Growth Officer at Giphy
Giphy
Episode: Kevin Hein: Surrender to Experimentation
Eudald Camprubí
Co-founder and creator of Nuclia, Progress Agentic Rag; Progress Software Fellow
Nuclia / Progress Agentic Rag
Episode: Eudald Camprubí: Accelerate Your AI-Readiness
Suzanne Reed
CMO at LBMC
LBMC
Episode: Suzanne Reed: Simplify the Stack, Amplify the Story

Host

Sara Faatz
Host of 10 Minute Martech, guides conversations and introduces guests

Reviews

5.0 out of 5 stars from 5 ratings
  • 10 Minutes with the best

    Oh, snap! I’m so excited for this lineup and getting to hear their insights on what’s up in martech.

    Apple Podcasts
    5
    Knott.Melanie
    United Statesa year ago

Listeners Say

Key themes from listener reviews, highlighting what works and what could be improved about the show.

Discusses AI responsibly with real-world implementation tips.
Covers a broad spectrum—from governance to hands-on experimentation.
Guests are anchored by practical takeaways and clear storytelling about AI and marketing.
Shows high-caliber guests who share actionable martech insights.

Chart Rankings

How this podcast ranks in the Apple Podcasts, Spotify and YouTube charts.

Apple Podcasts
#27
Sweden/Business/Marketing

Talking Points

Recent interactions between the hosts and their guests.

Suzanne Reed: Simplify the Stack, Amplify the Story
Q: How has your approach to martech changed with AI?
We're aiming for simpler, more integrated stacks and leveraging AI only where it enhances human-focused insights and decision-making rather than replacing humans.
Suzanne Reed: Simplify the Stack, Amplify the Story
Q: What is keeping you up at night right now?
Technology acceleration and the fast-moving nature of marketing; the need to stay ahead with integrated martech while preserving brand trust and human-centered approaches.
Mike Rizzo: Run the Tech Stack Like a Product
Q: How should organizations approach AI and new tools to avoid repeating the past mistakes with silos?
By running the Go-To-Market tech stack like a product, certifying practitioners as Go-To-Market product managers, and ensuring alignment across all AI and SaaS tools so the right hand knows what the left is doing.
Mike Rizzo: Run the Tech Stack Like a Product
Q: What's keeping you up at night right now?
The credibility and strategic perception of marketing operations professionals, and the need to demonstrate that modern marketing depends on technology and someone who can translate business needs into deployment and governance.
Al Moore: Your AI Strategy Is Only as Good as Your Marketing Principles
Q: Do you have a Martech hot take?
A key takeaway is to view AI through an HR lens, ensuring alignment, governance, and real data context so AI acts as a multiplier rather than an unmanaged tool.

Audience Metrics

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Listeners per Episode
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Frequently Asked Questions About 10 Minute Martech

What is 10 Minute Martech about and what kind of topics does it cover?

This show centers on practical martech strategies at the intersection of AI, data, and customer experience. Episodes frequently explore how AI transforms content creation, SEO, brand signals, and the tech stack, with a strong emphasis on governance, experimentation, and human-centered marketing. Guests range from CMOs and VP-level marketers to technologists and builders of AI-enabled tools, offering real-world lessons on upskilling teams, measuring impact, and balancing innovation with brand integrity. A standout theme is turning complex tech into repeatable, ethical systems—while keeping a sharp eye on organizational culture, data hygiene, and sustainable growth. Listeners can expect actionable frameworks, tool recommendations, and candid ... more

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10 Minute Martech launched a year ago and published 31 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

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What guests have appeared on 10 Minute Martech?

Recent guests on 10 Minute Martech include:

1. Heike Young
2. Lindsay Hagan
3. Paula Mantle
4. Al Moore
5. Kyle Lacy
6. Chae O'Brien
7. Kevin Hein
8. Eudald Camprubí

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