In podcast sponsorship, certain brands dominate the conversation. But are the industry's largest sponsors reflecting broader trends in podcast advertising, or do they have distinct preferences?
How Alan Cassinelli booked his CEO on 17 podcasts in 3 months. Find out how Rephonic could have helped this SaaS startup with their guest booking process.
Rephonic is a database of over 2.5m podcasts, with some launched as far back as 2005. In this article, we travel back in time to take a look at some of the longest running podcasts.
When you’re using podcast guesting as a marketing strategy, by the end of the episode, listeners should have a clear understanding of what you offer and how to connect with you. If you’re not using effective CTAs throughout your interview, you’re leaving opportunities on the table.
Spotify recently revealed the follower numbers for podcasts on its platform, confirming Joe Rogan’s status as the King of podcasting. But just how large are the biggest shows? And what do they have in common?
