Artwork for Product Startup

Product Startup

Kevin Mako of Mako Design + Invent

The hardware product development industry's #1 podcast. From invention idea to getting onto store shelves, and everything in between. Hear how inventors, product startups, & small manufacturers created their inventions and launched their physical product businesses. Learn from the industry's top industrial designers, mechanical engineers, PCB designers, consumer product managers, manufacturers, patent attorneys, hardware investors, and more. Learn about industrial design / product design, prototyping, 3d printing, additive manufacturing, product manufacturing, marketing, selling, patenting, logistics, and product business scaling. Now hosted by Kevin Mako, one of the keynote leaders of the startup product development industry in North America, founder of Mako Design + Invent, and Masters of Engineering lecturer.


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Latest Episodes

Marco Torres has been selling online for clients for 25 years and has sold over a billion dollars through direct-to-consumer internet marketing. He has 75,000 followers on his two Facebook Groups dedicated to online selling and affiliate marketing, a... more

4 days ago

Kapil Kane is the Director of Innovation at Intel and founded Intel’s internal hardware invention incubator. Prior to that he was a Product Design Lead and Manager at Apple. He is also a fellow keynote speaker, and he has done two TedX talks. Today K... more

12 days ago

Alex Dantas is CEO of CircuitLaunch, one of California’s top hardware accelerator facilities.  CircuitLaunch is an almost 40,000 square foot hardware innovation space and makerspace for inventors, hardware startups, and hardware companies.  Mako Desi... more

a month ago


4.9 out of 5 stars from 78 ratings
  • More Hardware Products, Less everything else

    I’m a mechanical designer who specializes in consumer products and would like more episodes about tangible, consumer products. (Anything made of plastic or metal). more

    Apple Podcasts
    Rafael Testai
    United States8 months ago
  • Annoying

    Used to love this but the new presenter - a self proclaimed ‘leading expert’ is infuriating. He obviously knows his stuff but what’s the point in bringing other industry experts in if your not going to let them speak.

    Apple Podcasts
    United Kingdom8 months ago
  • Great show!

    I just found this show and I’m ready to start episode nine. Thank you for all the insights into the process of getting a product to market. There is a great array of different businesses and guests with so many ideas and the host has given some great ideas to the guests as well. As someone who has no experience in sales or marketing this resource will be invaluable.

    Apple Podcasts
    Scott R. L.
    United Statesa year ago
  • Gg

    I like the kontent but I heard in 2 seperate episodes that you should get a patent and that it’s a waste of time n both are konvincing so what is the right answer

    Apple Podcasts
    Canadaa year ago
  • So many golden nuggets

    Really enjoying the way Kevin interviews his subjects and stays on point. This podcast has been very helpful as I am currently in the prototype phase. Thank you!

    Apple Podcasts
    Canadaa year ago

Frequently Asked Questions About Product Startup

How do I get booked as a guest on Product Startup?

Start by examining all the data that Rephonic provides for this podcast, including listener numbers, gender skew, and ratings. Access the podcast's contact information and send an email introducing yourself and showcasing the expertise you can bring to the interview.

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How do I advertise on Product Startup?

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Finally, ensure a successful sponsorship campaign by preparing an ad that addresses the audience's pain points.

How much does it cost to sponsor Product Startup?

The average rates for podcast ads are calculated on a CPM basis, Cost Per Mille (cost per 1000 listeners). The rates vary but you the following industry averages give you a good idea of what you can expect to pay:

  • $15 for a 10-second ad CPM
  • $18 for a 30-second ad CPM
  • $25 for a 60-second ad CPM

Upgrade your account to see how many people listen to this podcast and get an idea of how much it costs to advertise on Product Startup.

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Our ultimate goal is to save you time and help you get more subscribers, followers or customers.

How many subscribers does Product Startup have?

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How do I pitch Product Startup?

Prepare by gauging the podcast's target audience using Rephonic to see if you will be a good fit. Inject your personality into a persuasive outreach email that gets straight to the point, then use the contact information provided by Rephonic to get in touch.

How many listeners does Product Startup get?

Rephonic provides a full set of podcast information for two million podcasts, including the number of listeners. You can see some of this data for free. But you will need to upgrade your account to access premium data.

How many episodes of Product Startup are there?

Product Startup launched 6 years ago and published 109 episodes to date. You can find more information about this podcast including rankings, audience demographics and engagement in our podcast database.

How do I contact Product Startup?

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Our systems scan a variety of public sources including the podcast's official website, RSS feed, and email databases to provide you with a trustworthy source of podcast contact information. We also have our own research team on-hand to manually find email addresses if you can't find exactly what you're looking for.

Where does Rephonic collect Product Startup reviews from?

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View all the reviews in one place instead of visiting each platform individually and use this information to decide whether this podcast is worth pitching as a guest or sponsor.

How does Rephonic know which podcasts are like Product Startup?

You can view podcasts similar to Product Startup by exploring Rephonic's 3D interactive graph. This tool uses the data displayed on the 'Listeners Also Subscribed To' section of Apple Podcasts to visualise connections between shows.