Becca Butcher

As the second largest search engine, YouTube is fast becoming a major player in podcast discovery and consumption. We explore whether podcasters should repurpose their content for YouTube or not.

Social media has become one of the most important tools podcasters have to attract more listeners and drive engagement. We explore which social media channels are the most effective for podcasts.

We did a deep dive to find out where the opportunities are for new shows in podcasting using the data that powers our podcast database.